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      NEW

      Brow Laminating Gel Brow Laminating Gel
      Brow Laminating Gel
      Rated 4.0 out of 5
      Based on 1 review
      $12.00
      Lip Plumping Gloss Lip Plumping Gloss
      Lip Plumping Gloss
      Rated 4.5 out of 5
      Based on 2 reviews
      $16.00
      Stay Cool Primer Stick Stay Cool Primer Stick
      Stay Cool Primer Stick
      Rated 5.0 out of 5
      Based on 1 review
      $12.00
      Bronzing Drops Bronzing Drops
      Bronzing Drops
      Rated 5.0 out of 5
      Based on 1 review
      $24.00
      Soft Glam Satin Foundation Soft Glam Satin Foundation
      Soft Glam Satin Foundation
      Rated 4.8 out of 5
      Based on 39 reviews
      From $18.00
      Youth Boosting Blue-ty Sleep Night Oil Youth Boosting Blue-ty Sleep Night Oil
      Youth Boosting Blue-ty Sleep Night Oil
      $35.00
      Lock It Down Eyeshadow Primer Lock It Down Eyeshadow PrimerSold Out
      Lock It Down Eyeshadow Primer
      Rated 5.0 out of 5
      Based on 1 review
      $14.00
      Power Grip Dewy Setting Spray Power Grip Dewy Setting Spray
      Power Grip Dewy Setting Spray
      Rated 5.0 out of 5
      Based on 6 reviews
      $24.00
      H20 Proof Inkwell Eyeliner H20 Proof Inkwell EyelinerOn Sale
      H20 Proof Inkwell Eyeliner
      Rated 4.7 out of 5
      Based on 6 reviews
      From $9.00 $15.00
      Instant Lift Waterproof Brow Pencil Instant Lift Waterproof Brow Pencil
      Instant Lift Waterproof Brow Pencil
      Rated 4.9 out of 5
      Based on 22 reviews
      $10.00
      Cream Glide Lip Liner Cream Glide Lip Liner
      Cream Glide Lip Liner
      Rated 4.8 out of 5
      Based on 18 reviews
      $6.00
      Pout Clout Lip Plumping Pen Pout Clout Lip Plumping Pen
      Pout Clout Lip Plumping Pen
      Rated 4.7 out of 5
      Based on 13 reviews
      $18.00

      For the latest trends and stylish make up try these new makeup products from e.l.f. Cosmetics. We stay on top of new makeup and cosmetics products and we bring them to you in the form of new beauty products.

      In staying true to our commitment to providing you with trending makeup products we are always working to introduce you to trends like strobing, baking, and non-contouring through our new cosmetics for eyes, lips, face, and skincare. You can refresh your look with new makeup colors that are in for the season or update your makeup tool collection with our luxurious and professional new brushes.

      Get the right makeup to create subtle to stunning bold new looks all in one convenient location. We know beauty is important even when you’re on the go, so we offer makeup products which make it easy to carry and touch up during travel. Stay tuned for our latest and newest makeup products that will help you #playbeautifully.